Fish Hippie Introduces Limited Edition “Storm Relief Tee” To Benefit Herman Lucerne Memorial Hurrica

Fish Hippie, the North Carolina-based outdoor lifestyle brand, has created a limited edition Storm Relief Tee to support those affected by the recent devastating natural disasters. Fish Hippie will donate 100% of profits from sales of this t-shirt to the Herman Lucerne Memorial Hurricane Relief Fund.

Majority of the donated funds will be allotted to supply clean drinking water for those in need. If you are looking for a way to show your support, you can proudly sport the Storm Relief Tee – on sale now – in any of the four colors: coral, seagrass, sky blue and yellow. Available in sizes XS-XXL and priced at $35, these limited-time shirts will ship within two weeks of purchase.

Designed by Fish Hippie co-founder Drew Denny, the graphic tee pictures palm trees bending in the furious winds to not only demonstrate the strength of the palm trees, but to symbolize the people affected by the recent hurricanes – they may bend, but they will not break.

“We’re deeply saddened by the recent hurricanes that have left so many people without their homes and even the basic necessity of clean drinking water,” said Ben Webb, president of Fish Hippie. “In this time of great need we are humbled to be able to provide something to help give back to those in need who have given us their support over the years.”

The Storm Relief Tee is part of Fish Hippie’s company mission and commitment to water purification and conservation charities and organizations. For more information about Fish Hippie apparel, accessories, wine or way-of-life, visit or "drift off course" with us on Facebook, Twitter and Instagram. 


About Fish Hippie

Fish Hippie is a Mt. Airy, N.C.–based authentic, outdoor-inspired lifestyle brand that offers a wide variety of apparel and accessories, as well as fine wine. With custom collections of button-downs, outdoor performance wear, polos, original tees, outerwear, shorts, belts, and hats, Fish Hippie is committed to continuously designing authentic, high-end products that accommodate and celebrate the finer side of outdoor life. Fish Hippie products are available in over 400 high-end retailers nationwide and also at

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